In April, Hongmeng Zhixing did not enter the sales list, but in May, its sales data were released again. The series delivered a total of 44,454 cars, ranking second in new power brands. This achievement undoubtedly attracted widespread attention. Can this growth momentum continue? We will conduct an in-depth analysis of the sales of new car companies in May.
May Sales Championship Contest
In May, Leapmotor ranked first in the new energy vehicle sales rankings, with delivery volume reaching 45,067 units, a figure that increased by nearly 1.5 times compared with the same period last year. Since last year, LePhant has ranked first in sales for three consecutive months, and has sold more than 40,000 units for two consecutive months. Especially the B10 model, thanks to the lidar technology it is equipped with, the price has been reduced to the range of 120,000 yuan, which has played a decisive role in the significant increase in sales. Since the product was officially launched on the market on April 10, by the end of that month, the delivery volume of B10 has exceeded 10,000 units. Although the specific data for May has not been made public yet, according to existing analysis, the contribution of B10 to overall sales is expected to be very significant.
Hongmeng Intelligent Action Counterattack
In January this year, Hongmeng Zhixing brand ranked first in the new energy vehicle rankings for the first time, and its sales trend showed obvious ups and downs. As February approaches, its sales are expected to decline on a month-on-month basis. As for the specific data for March and April, it has not been disclosed to the public yet. However, by May, the delivery of all models under the brand achieved 44,454 units, making it successfully climb to second place in the new power brand. This achievement once again attracted great public attention and also set a new record for the brand’s monthly delivery.
Ideals return to 40,000
In May, Ideal Auto’s sales are expected to exceed 40,000 units, an increase of 20.4% from the previous month. This growth is mainly due to the upgrades of the Ideal L series and the newly launched MEGA Home version to start delivering at the end of the month. Senior Vice President Zou Liangjun said that after the upgraded L model was launched, the sales volume exceeded 10,000 units per week, and the market response was good.
Xiaopeng’s dormant and accumulation of energy
From January to April, Xiaopeng Motors led the sales of emerging brands, but by May, its sales were surpassed by LePhan. Its best-selling model, MONA M03, returned to the market after completing its upgrade on May 28, and received more than 12,566 orders in its first hour of its launch. Sales growth slowed in May, which may be preparing for a significant increase in sales in June. Starting from the second half of the year, Xiaopeng Motors will launch a new car called Xiaopeng G7. The growth potential and market development prospects of this model have received widespread attention.
Cumulative sales of leading car companies
In the sales data statistics from January to May, the rankings of major auto manufacturers remained stable, and the gap between them gradually widened. Major companies such as Geely, Chery, and Great Wall have shown a growth trend simultaneously, with no change in rankings, with specific sales volumes of 1.173 million, 1.027 million and 459,000 respectively. It is worth noting that Great Wall Motor adheres to the principle of not participating in price competition in sales strategy. Even so, its performance in the first five months of delivery data did not reach half of Geely Auto’s level.
New trend in market competition
Since mid-May, following the previous two price wars, BYD has launched another offensive and launched a limited-time promotion during the “618” shopping festival. In the field of price competition, many auto manufacturers are in fierce competition; at the same time, emerging auto companies are also continuing to launch new and upgraded products. This phenomenon indicates that competition in the automobile market will become increasingly fierce in the future.
In the next few months, many car brands showed their powers in the fierce market competition. Which one can dominate and win the sales champion of new forces? Everyone is welcome to express your opinions in the comment area. At the same time, please remember to like and forward this article!
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